Website Research:1408

This is the promotional website for the film 1408, this once again is a horror genre movie.

Here as the main attraction to the movie they have used the strength of the actors names to attract the audience to the film, these actors already have a strong reputation and fan base and are to an extent a guarantee to the audience that this will be a film they will enjoy.

In terms of the website design its fairly simple, there's a menu with around 5 pages, this is the standard for almost all film promotional websites not just ones of the horror genre and the title of the movie is centre-piece of the website, this clearly shows the audience the title of the film and almost gives the film a brand name.

Also the central image here is of the location of the film, this is a powerful statement to the audience that shows them where the story of this film takes place and gives an indication toward the genre, combined with the actors names this will catch the eye of the target audience.